Are you looking on how to
transform your purpose-
driven brand by the power of
marketing for sustainability?
// Did you know…
🌎
One in six consumers are willing to change their shopping habits to reduce environmental impact.
🌎
Nearly eight in 10 respondents indicate sustainability is important for them.
🌎
Over 70 percent would
pay a premium of 35%, on average, for brands that are sustainable and environmentally responsible.
And what are YOU
doing about it?
You’ve already chosen to travel down the purpose-driven route for your business which is AMAZING! And by looking at those stats, it seems industries should all be following in your footsteps.
Your business’ purpose is to meet consumer demand by offering everyone a better choice – for people and the planet, using your profits to benefit more people and create a better world for future generations.
Now, where to begin. Let us help you. Find out how to build a purpose-driven brand and communicate your mission in our totally FREE e-book!
What’s your
purpose?
// PEOPLE
How we treat people is an ethical principle. Yet, this is also increasingly being taken in account by those looking to buy your products or utilise your services.
// PLANET
What impact are you having on the environment? Are you importing goods from overseas? Are you making efforts to reduce your carbon footprint?
// PROFIT
How are your profits being used? Are they being pumped back into the business, or are they being reverted back to the people and the environment?
How are your profits being used? Are they being pumped back into the business, or are they being reverted back to the people and the environment?
whichever of these applies to your business, you need a purpose-driven marketing strategy to communicate your message to the people buying your products and services…
If you’re a purpose-driven brand and you want to change the
way consumers use their buying power to influence people and the planet positively, the purpose-driven marketing e-book will revolutionise the way you position and communicate your brand.
It’s a step-by-step guide to develop a sustainable marketing strategy for your purpose-driven brand, including identifying
your purpose and leveraging your message to hit the
consumers that care.
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