Over the last few weeks, I’ve really focused on getting more focused followers on Instagram.
One of the ways you can get more warm leads is by convincing your ideal clients to follow you and then provide them with informative and engaging content, so they want to invest in your services.
Remember also, that your likes and comments aren’t a true reflection of the people seeing your content. Don’t feel disillusioned if you don’t get thousands of comments. People may be lurking in the background and consuming what you have to say.
So, the steps to get more followers are:
👉 Know EXACTLY who your ideal clients are. Map out their interests and their lifestyle. Download my ideal client template if you’re not sure.
👉 Create informative and engaging content for them. Don’t just sell. Solve their problems.
👉 Research your hashtags by searching for them on IG, choose those with around 50k posts and check the related hashtags to find the best performing and most relevant 30.
👉 See who’s following your competitors and follow them. Keep tabs on what they’re posting about to find out more about their interests.
👉 Engage with your ideal clients. Like and comment on their posts with natural words. Don’t outwardly sell. Build up loyalty.
I’ve grown my following by more than 100 this week and I KNOW they’re all relevant people who I’d want as clients!
Haven’t identified your IDEAL CLIENT yet? Click below to learn how to build your ideal client personas.